Welcome to Skarvo Ad Intelligence built for business and brands. An innovative approach to harness Gen AI and Machine Learning for a smart and personalized ad in Skarvo. We are combining the best of human insight with the speed and scale of artificial intelligence to drive better results for your business and to make your ads more relevant, effective, and personalized.
A business could present an image of the product it wants to promote along with a budgetary goal, and Skarvo Ad+ would create the entire ad, including imagery, video and text. The Skarvo Ad Intelligence would then decide which Skarvo users to target and offer suggestions on budget.
Imagine having an on device personal concierge with strong privacy who knows your tastes so well that they don’t just understand that you like traveling, but that you like to wear white shirt at the beach. On device intelligence learns your preferences, so Skarvo channels can show you content and ads that are more relevant and interesting. With personalized recommendations based on what you already watch or listen to, you’ll come across more content in sync with your tastes than ever before.
On legacy social platforms with traditional aggregated data models, if a user converted on one island resort ad, they may continue to see other island resort ads. With Skarvo Ad intelligence and on device machine learning, after purchasing a island resort room a person would now see ads for diving gear, spa experience, sunset cruises and more relevant ads personalized to the purchase journey.
We are aiming to reach over a billion people in more than 190 countries and 45 languages, programmed for just about every taste and culture. From inspiring content to professional storytelling. Where Gen AI meets content creation. Channels on Skarvo are designed to let creativity and ideas shine.
Here’s how, for example a new ad launches in the Skarvo For You feed with 400 impressions, scoring a 6% click-through rate — 24 clicks. The model dials back on traits from the 376 uninterested impressions and boosts those tied to the 24 clicks. Some clicks lead to deep site engagement, so Skarvo Ad Intelligence finds more like them. The reinforcement loop kicks in: The next 400 impressions hit a higher click-through rate and better engagement. Round by round, it maps our data to new outcomes until sales flow. Sound familiar? Skarvo For You content algorithm is also astonishingly becoming good and works similarly, nailing a new channel audience through rapid trial and feedback. That’s our personalization edge — it adapts to any advertiser, fast.
Most advertisers expect saving time and Gen AI will save them 6 or more hours a week - the equivalent of one month per year. All the tools your business need to create, connect, and inspire—available in the Skarvo Ad+ dashboard. This is an ad creation elevated, whether you’re building your brand or simply sharing your products and services with the world. From short-form videos to long-form articles, powerful visuals to engaging updates—create the ad that speaks to your audience, in every format that matters.
This is ad creation elevated, whether you’re building your brand or simply sharing your products and services with the world.
With Ad+ get creative assist from Skarvo Ad Intelligence the first global generative AI-powered features for ad creatives. Seamlessly adjusts creative assets to allow advertisers to spend less time and resources on repurposing creative assets.
We are creating a safer experience for our users and businesses across the globe. We’re also strong supporters of industry initiatives like IAB Tech Lab’s Ads.txt, Better Ads Standards, and others to create a safer experience for all. Our policies require advertisers to adhere to specific guidelines to make advertising safe. We are investing in Ad Intelligence to develop a strong technology to make sure these policies are followed to keep users safe.
From authentic content to professional storytelling, Skarvo channels are designed to let creativity and ideas shine. Whether you’re inspiring your community or engaging with global audiences, your content finds its home here. You should never have to worry about inappropriate content.